How to maintain brand consistency in your real estate business

Brand consistency is a very important element in any business. Maintaining and growing your brand is key to continued success, so it’s no surprise that many businesses take the time to make sure they have a uniform plan of action for each of their different platforms. What is brand consistency? Brand consistency is the ability of a company’s branding to […]

Do you know the four triggers of customer pain points?

Every professional – from entry-level to c-level executives undergoes business headaches. As the year passes, these pain points go through an evolution.  Business owners believe that the more pain, the easier it will be offering a solution to them. However, that’s a misconception.  People who go through significant pain may be highly distracted by the issues that selling your product […]